Terms of use

What Institor is

Software that lets your own Claude prepare and generate video ads in pieces (hook, body and CTA) with an AI creator, using your own Higgsfield account.

Price and payment

The subscription costs $200 per month, charged by Stripe. Video generation is not included: it is paid separately to Higgsfield, with the balance of your own account. Before every spend, the price is shown and nothing is generated without your confirmation.

You can cancel from your account; the subscription stays active until the end of the period already paid.

Your content and your ads

You keep the rights to what you upload and to what you generate, within Higgsfield’s own terms. You are responsible for what your ads claim, for having the rights to the products, brands and images you use, and for labeling AI-generated content as the law and each platform require.

You must not use Institor to impersonate real people, to create fake reviews or testimonials, or for illegal content.

The service

We work to keep Institor available and correct, but we cannot promise that it will never fail or that every generated video will turn out as expected: you review each result and decide whether to repeat it, with its cost shown.

We may change these terms; if a change affects you, we will tell you by email before it applies.